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ตำแหน่งงาน
Trade Marketing Executive

รับสมัครโดย
บริษัท อมอร์แปซิฟิค(ไทยแลนด์) จำกัด

คุณสมบัติ

1. Bachelor’s degree in Business Administration, Economics, Marketing or other related fields
2. Minimum of 2 years of experience in Category Management, Retail Marketing, Trade Marketing in FMCG
3. Beauty or Cosmetics experience is an advantage
4. Result-oriented, Detail-oriented, willing to go the extra mile, and can-do attitude
5. Good analytical, logical, and strategic thinking, complex problem solving, strong interpersonal skill
6. Think outside the box to help the brand continue to be disruptive and innovative on the market
7. Excellent verbal and written communication skills in English
8. Flexible and well organized with sense of priorities

รายละเอียด และ ลักษณะงาน
Job Description ; • Plan, develop and execute trade marketing campaigns, promotional material and activity, new launch plan, and customer engagement activities including development of point-of-sales (POS) materials and promotions to support product launches, seasonal promotions, and other marketing initiatives • Work closely with sales and marketing team to ensure that trade marketing strategies are aligned with marketing objectives, brand messaging, and sales revenue targets • Work with sales team regarding deadlines / lead time required for promotions, pack / price changes, new products, etc. to ensure effective implementation and execution • Collaborate with external partners to negotiate trade marketing agreements, trade spend budgets, and promotional activities • Create and maintain trade marketing calendar • Plan with promotion, events, and VM additional trade tools needed and ensure proper allocation • Market visit on regular basis to learn and observe market scenario, competition and success/impact of executed sales promotion activities and POS provided • Develop promotions or trade deals on slow moving or near expiry products or promotions • Track down the sell-out data by SKU and analyze each product on weekly basis each POS/ store • Monitor and evaluate efficiency of promotion campaigns and adjust strategies to cater changing market needs • Provide guidance and support to store team members in executing trade marketing activities effectively • Develop and build strong relationships with retail partners • Perform competitive analysis to create effective communications and differentiations to strengthen the product presence in stores • Coordinate with supply chain to ensure smooth execution of trade marketing activities, including inventory management and logistics • Perform ad-hoc duties as assigned

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