Develop and execute TVDH's affiliate and KOL marketing strategy
Identify and recruit new affiliates and KOLs
Develop and manage affiliate programs
Recruitment campaign: persuade creators to join campaigns on the platform.
Provide ongoing live streaming support on strategic events.
Monitor real-time voucher performance and provide timely strategic recommendations to optimize creator's performance.
Track and analyze the performance of affiliate and KOL marketing campaigns
Optimize a
Develop and execute digital marketing strategies to increase numbers on each social media platform.
Initiate activities and campaigns on social media.
Implement social media strategies aligned with business goals.
Manage and identify type of content, text and image format to fit each social media channel.
Monitor and screen comments and questions on social media channels.
Research and identify digital solutions and opportunities and apply new technologies, digital products and services.
An
Shop Base Management: Oversee the functionality, seller center management and performance of the marketplace, social commerce platform.
Sales and Marketing: Develop and implement online marketing campaigns, and promotional activities to increase shop traffic, conversion rates, and sales. Monitor and analyze campaign performance.
Coordinate with cross-functional teams such as marketing, trading, and supplier partnerships for promotional activities
Collaborate with creative teams to produce v
* Monitor and adjust ad bids, budgets, and placements to ensure optimal return on investment (ROI) and budget utilization.
* Identify areas for improvement and optimization in ad campaigns.
* Optimize own media advertisement on Google, Facebook, and Tiktok.
* Optimize marketplace advertisement including CPAS.
* Optimize ad targeting to reach the most relevant audience.
* Conduct A/B testing and other experiments to test ad variations.
* Utilize data insights to make data-driven decisions t