● Manage and plan to control the firing of content and marketing campaigns in various channels including Website, Facebook, Instagram, LINE OA, and other online channels
● Manage content calendar for all channels, in alignment with the company’s goal
● Maximize social media followers and engagement
● Coordinate and control the work of the Digital Agency in order to create Facebook content
● Responsible for Maintaining and updating (CMS) Website layout, landing pages of products, and marketing campaigns based on objectives
● Manage banners, images, promotions, and press release display on the websites
● Setting up Google My Business and Facebook locators for stores nationwide
● Be a part of influencer marketing to coordinate with influencers on their requirements, timeline, and deliverables
● Track, evaluate, and analyze influencer support promotion campaigns or branding
● Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
● Develop new, creative, and highly engaging video content to grow our TikTok, YouTube, and Reels audiences
● Engage with TikTok followers and YouTube subscribers to monitor conversations from the brand’s voice
● Maximize SEO performance of digital content by researching targeting keywords and writing blogs
● Social listening tool setup including keywords, query parameters, and dashboards
● Pull and interpret data from social listening tools including volume, sentiment, conversation drivers, influencers, etc., and prepare PPT-based reports
● Publish digital/video content into the social media of MR.DIY Cambodia (Facebook and Instagram)
* KOL Management (Find KOL, Estimated Budget, Create Brief for KOL in each platform)
* Implement marketing activities such as ATL, BTL, and Online Media
* Leads graphic design team to create artwork
* Coordinate with a marketing agency and follow up on progress reports for management
* Create content monthly to gain more awareness and followers on each platform.
* Provide a promotion plan (online/offline)
* E-commerce management store decoration / Product management / CPAS / Promotion such as in Shop and Lazada
* Live on social media / E-commerce platforms to Increase sales
* Brief Photoshoots in every brand
* Facebook Ads as a beginner
* Translate Blog and content Thai-English
* Manage LINA OA (Rich Menu, Rich Message, Card Message, Broadcast Line, etc.)