Trade Marketing Manager - KIC and Whirlpool Brands (promoted)
Whirlpool Corporation
Bedfordview, Johannesburg, South Africa
สำหรับสมาชิกเท่านั้น
Deliver SADC region Sales Volumes
o Volume, MCM% (Margin), Operating Profit, GASV (Gross Average Sales Value)
o Increase market share (+1% pa)
o Integrate Promotions and Campaigns with key customers
o Initiate, develop and implement strategic promotions to drive key objectives.
o Review promotional process monthly to understand the effectiveness and
changes needed to drive sales
o Track Below the line(BTL) budget to ensure targets are met and avoid overspending
o Manage store stands and implement new stands
o Internal communication of actual vs target sales and quarterly plans aligned with sales
strategy.
o Track distribution of products and optimize product mix in the market.
o Launch of new products
o Develop go to market strategy per customer
o Create launch pack for sales (how product is sold, highlight key features, go to
market story)
o Market analysis and tracking of brand performance vs competition.
o Input in forecasting and ordering.
o Input in new product development (market needs, price points and cost, client and
partner input)
o Stock control, obsolete stock control, phase in and phase out of products.
o Monthly closure meetings where wins and losses are highlighted per customer and per
line item (SKU)
o Increase in store awareness together with partners.Curriculum Vitae of Gavin de Villiers
o Digital marketing focus with key partners focusing on on-line sales dive.
มีนาคม 2558 ถึง มีนาคม 2560
Brand Manager Huawei Portfolio (Promoted)
First Distribution
Kyalami, Johannesburg, South Africa
สำหรับสมาชิกเท่านั้น
Management of the Huawei IT, IP, UC and Energy categories
o Presenting Huawei product lifecycles and roadmaps to all sales channels
o Managing and preparing Huawei vendor forecasts
o Managing and preparing Huawei stock purchases
o Management of Huawei risk stock
o Assisting in vendor negotiations
o Managing Huawei product information on First Distribution Information TV
o Managing Huawei Products and levels on ACCPAC and CRM
o Managing Huawei stock vs. budget
o Assist in achieving Huawei category budgets
o Assisting all sales channels with product information, ETAs and pricing
o Managing all warranty procedures on Huawei
o Preparing various reports such as sell-out reports, stock on hand reports, risk stock reports,
Huawei management reports, customer tracking reports
o Remittance reconciliations
o Implementing alternative stock
o Actively working existing product range
o Back order maintenance
o Manage pricing and margin expectation
o Crisis management
o Proactively identify possible problems and format resolution to the problem through agreed work
processes and procedures
o Putting various control procedures in place to manage minimum margin, technical/damaged stock
exposure
o Preparing cost adjustments and managing provision account allocations and claims
o Prepare monthly vendor claims
o Sales Training
กันยายน 2556 ถึง มีนาคม 2560
Product Manager - LG
First Distribution
Kyalami, Johannesburg, South Africa
สำหรับสมาชิกเท่านั้น
Management of the LG LFD and Hotel TV categories
o Presenting LG product lifecycles and roadmaps to all sales channels
o Managing and preparing LG vendor forecasts
o Managing and preparing LG stock purchases
o Management of LG risk stock
o Assisting in vendor negotiations
o Managing LG product information on First Distribution Information TV
o Managing LG Products and levels on ACCPAC and CRM
o Managing LG stock vs. budget
o Assist in achieving LG category budgets
o Assisting all sales channels with product information, ETAs and pricing
o Managing all warranty procedures on LG
o Preparing various reports such as sell-out reports, stock on hand reports, risk stock reports, GP
management reports, customer tracking reports
o Implementing alternative stock
o Actively working existing product range
o Back order maintenance
o Quote maintenance
o Manage pricing and margin expectation
o Crisis management
o Proactively identify possible problems and format resolution to the problem through agreed work
processes and procedures
o Putting various control procedures in place to manage minimum margin, technical/damaged stock
exposure
o Prepare monthly vendor claims
o Sales Training
o Chasing new business and new partners to develop
Product Manager - Samsung division
Pinnacle Technology Holdings
Responsibilities:
Management of the complete Samsung portfolio
o Presenting Samsung product lifecycles and roadmaps to all sales channels
o Managing and preparing Samsung vendor forecasts
o Managing and preparing Samsung stock purchases
o Management of Samsung risk stock
o Assisting in vendor negotiations
o Managing Samsung product information on Pinnacle website
o Managing Samsung product master on X-Alt
o Managing Samsung stock vs. budget
o Assist in achieving Samsung category budgets
o Assisting all sales channels with product information, ETAs and pricing
o Managing RTVs and all warranty procedures on Samsung
o Preparing various reports such as sell-out reports, stock on hand reports, risk stock reports, GP
management reports, customer tracking reports
o Remittance reconciliations
o Implementing alternative stock
o Product catalogue
o Actively working existing product range
o Back order maintenance
o Manage pricing and margin expectation
o Crisis management
o Proactively identify possible problems and format resolution to the problem through agreed work
processes and procedures
o Putting various control procedures in place to manage minimum margin, technical/damaged stock
exposure
o Preparing cost adjustments and managing provision account allocations and claims
o Prepare monthly vendor claims
o Sales Training
ประวัติการฝึกอบรม
ความสามารถ
ความสามารถทางภาษา
พูด (พอใช้) อ่าน (พอใช้) เขียน (พอใช้)
พูด (ดีมาก) อ่าน (ดีมาก) เขียน (ดีมาก)
พูด (ดีมาก) อ่าน (ดีมาก) เขียน (ดีมาก)
ไทย คำ/นาที อังกฤษ 50 คำ/นาที
รถยนต์ ,
Hard Working, Fast learner, ROI Driven
โครงการ / ผลงาน / เกียรติประวัติ / บุคคลอ้างอิง
Consumer promotion to drive sales.
At Whirlpool, I planned a consumer focused promotion to increase sales.
My plan included the following key focus areas to make this a success:
Digital platforms to drive awareness and announce winners.
Mobile USSD codes for consumers to enter easily.
Website to drive feet to the website as well as inform and educate consumers of our products.
Sales incentives to give our sales agents the motivation they needed
In-store activations and displays to draw the in-store consumer to our products
POS (Point of sale) communication to the consumers
Digital advertising on all social media platforms
Agency management
Budget management
The selected partner's sales increased by 45% in Q4 2019.
Reference to this project:
Michelle Morrick
+836076296
[email protected]