ตำแหน่ง Business Strategist & Marketing Management

บริษัท Kiatnakin Phatra Financial group

ที่อยู่บริษัท Head office, Bangkok

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
Business Strategist:
• Primarily responsible for designed and created a new business model called “Financial Solution” to increase sales on existing customers through the bank's overall product.
• Coordinated with the product owner and related departments to set criteria and incentive for employees.
• Led sale team to target business goal and understand the product information.
• Collaborated with the SME team to create the new strategy for new client conversion based on the customized services and product program.
• Worked closely with product owner, performance management and relevant parties to find the root causes, solutions & best preventives when revenue of some services drop and plan a short and long-term solution to support marketing planning and reduce any revenue loss.
• Led project performance and made presentations report back to both the internal management team, and management of the external department.
• Performed a team member of Portfolio management for internal asset management.
• Occasionally performed a team member of a special project for new business of bank support.
Marketing Management & Customer Satisfaction:
• Developed and executed cross-selling plans and marketing strategies for 4 product categories, including Lending, Bancassurance, Cash management and Wealth product through relationship marketing and online marketing.
• Corroborated with marketing team to ensure that customer satisfied with marketing activities and met business goal, CRM rate.
• Performed a member of a group leader of Cash management and Bancassurance for diving offline customer to online platform of the bank through online marketing strategy.
• Led customer satisfaction project to research customer insight for product and service developing to improved customer satisfaction level based on year-on year evaluation.
• Generated monthly sales performance and analysis of sales movement to optimize business plan and report to board of management

ตำแหน่ง Product and Business Development (Commercial Lending Product)

บริษัท Kiatnakin Phatra Financial group

ที่อยู่บริษัท Head office, Bangkok

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
• Collaborated with product owner, branch, bank agent and related departments including marketing department to create promotions, campaign, and marketing activities to control the implementation as planned.
• Planned and organized sale activities through relationship and marketing activities to existing customer.
• Responsible to drive the learning and development activities for the products and service team.
• Led and Coordinated with marketing team to promote product and branding through online and offline media.
• Analyzed industry market and incorporate findings to improve financial models.
• Communicated the policy of Bank to management and staffs to implement the goals of the bank.

ตำแหน่ง Project Business & Architect Consultant (Real estate & Hospitality Industry, Commercial Lending)

บริษัท Kiatnakin Bank Public Company Limited

ที่อยู่บริษัท Head office, Bangkok

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
• Supported and consulted clients to develop business model covered hotel, commercial, residential project and to controlled feasibility and financial cost.
• Expertise in building code and Real estate Law; explore all the available solutions in the market and design that suitable for product/business characteristic each of clients, suggested the best practice for project or business model.
• Worked closely with relationship marketing and clients for loan offering and business negotiation.
• Design analyzed & Researched about Product, Trend, customer Insight for risk studying and feasibility model to reported board of committee before loan approval.

ประสบการณ์ทำงานอื่นๆ
Assistance project site architect & Project-Coordinator
at Sino-Thai Engineering & Construction Public Company Limited
June 2014 - March 2015 (9 months) Bangkok, Thailand
• Reported directly to Project site manager as an assistant project site architect to support information and update construction progress.
• Managed and report construction cost related to budget and timeline.
• Worked with purchasing team to controlled cost and materials logistic.
• Collaborated with subcontractors and suppliers to manage the construction process and timeline.
• Collaborated with project owner and architects to reach project goal (Design, Construction, Budget, and Time)