Marketing Communication, Digital Marketing, Strategic Planning Manager
0บาท ขึ้นไป
9 พ.ค. 2563
11 พ.ค. 2563
ตำแหน่งที่สนใจ
Marketing Communication, Digital Marketing, Strategic Planning Manager
ประวัติการศึกษาสูงสุด
จบการศึกษาแล้ว ในปี พศ. 2557
ปริญญาโท Coventry University London Campus
ปริญญาโท
MBA International Marketing
Pass with Merit
ปริญญาตรี มหาวิทยาลัยเทคโนโลยีพระจอมเกล้าธนบุรี
ปริญญาตรี
วิศวกรรมศาสตร์ ไฟฟ้า
ประวัติการทำงาน
5 ปี
ตุลาคม 2561 ถึง กันยายน 2562
Strategic Planning Manager
Burda (Thailand) Co., Ltd.
สำหรับสมาชิกเท่านั้น
Developed and implemented yearly integrated marketing strategies and initiatives for Burda internal brands (HELLO! and Prestige Magazine) in all communication platforms as prints, website, social medias, and e-commerce
Took responsibilities as a brand strategist and marketer for the new company product, AllEduGuide Initiated and developed integrated strategic marketing plan, allocated and forecasted marketing and media plan for both organic and spending media, along with monitoring and collaborating with research and advertising agencies for execution
Developed and implemented integrated strategic marketing campaigns, researches and analysis for partners and brands Prima Gold, The Hype Heritage, Rugby School, NARS, IPSA, TAT, etc. and ensured consistency of communication through all channels
Conducted trends, market research, competitors' analysis, and market segmentation for new business opportunities
Developed and utilized the data related to analytics and statistics to improve the company performance.
Built and maintained good connection with partners in various industries (eg, Embassies, The Ministry of Education Thailand, Universities, etc.)
Managed internal communications for sales team with experiences in sales
มกราคม 2561 ถึง กรกฎาคม 2561
Strategy and Business Development Manager
Heart Works Co., Ltd.
สำหรับสมาชิกเท่านั้น
Developed and implemented overall digital marketing strategies and campaigns for brands (Expedia Thailand and AirAsia Go) based on social medias and social commerce
Initiated and developed yearly Facebook content strategy and integrated campaigns for Expedia 2018 along with media spending
Monitored and analyzed Expedia social commerce platforms as a daily task with brand manager
Explored new business opportunities for the company
Conducted trends, competitors' analysis, and market segmentation for
brands opportunities
Led 2 members of the team
สิงหาคม 2560 ถึง มกราคม 2561
Account Manager
TBWA Thailand Co., Ltd.
สำหรับสมาชิกเท่านั้น
Managed FMCG accounts, Nestle Drinking Water (Pure Life, Minéré, and Perrier), CP Meiji, Calbee and telecommunication service providers; AIS
Managed and consulted with brands based on multi communication channels including TVC, prints, websites, social medias and e-commerce platforms
Conducted monthly, quarterly, and annually for brands performances along with competitors' analysis
Analyzed communication results with detailed tracking dat