My portfolio : https://www.slideshare.net/GumchaiLertphuttiphi/gumchai-lertphuttiphinyo-portfolio
My Linkedin : https://www.linkedin.com/in/gumchai-lertphuttiphinyo-322a1997/
สำหรับสมาชิกเท่านั้น
The works I have dealt with are regarding digital PR projects, marketing events, especially in part of creative works and CI design, including branding management.
Working skills used for this job position
- Branding management
- Digital marketing: Digital PR & SEO & Posting plan
- Strategic marketing
- Business strategy
- Accounting and finance
Tree dance publishing is a Thai organisation that is authorised published the famous international magazines such as, Maxim, Madame Figaro, HerWorld magazine, Attitude and In Magazine, to distribute in Thailand.
My responsibility was to lead the event marketing business unit that was the department set for generating extra revenue to the company.
The business strategy was to utilise the magazines' brand equity and media partners to create interesting projects to gain sponsorship revenue for achieving the organisational goal.
Working skills for this position
- Digital content management: the official website and social media
- Event marketing :
- Marketing communication
- Marketing management
What I did at GMM25 that is a famous digital TV channel in Thailand were creating concepts ideas responding to the clients marketing briefs and passing all ideas to a creative unit to develop the ideas into TV campaigns. Moreover, I was controlling the budget for each project to determine profit for the GMM25 channel as well.
Besides, I joined a marketing team as a manager position to create the annual marketing plan 2016 and take care of the GMM25 special projects, especially in a part of the projects margin.
Working skills used for this job position
- TV programmes Sponsorship package creation
- Annual marketing plan
2012 2014
Job position : Marketing Communications Project Manager
Freelance
This period I finished various kinds of marketing work such as consulting a real estates marketing [ Piromland Group ], rebranding an event organiser company [ 928 Ideas the agency ] and producing the exhibition for honouring King Rama 9 [ hosted by Royal Thai Aide-De-Camp Department: กรมราชองค์รักษ์ ]
2009 2011
Job position : Creative Group Head
Company : Branded the agency
My departments job was creating communication campaigns and cooperating the PR unit to use key messages from those campaigns as content for public relations through various PR tools. The projects that I finished were the campaign: Airport of Smile by Suvarnabhumi. Airport, Thailand and Krispy Kreme Thailand that my colleagues and I did the PR phenomenon that was creating the longest Krispy Kreme queue in the world.
Working skills used for this job position
- Marketing communication
- Communication strategy
- Advertising
- Event marketing
- PR management
2005 2008
Position : Creative @ Lowe Activation
Company : Lowe Lintas
My responsibility was creating advertising campaigns [ IMC campaign ] to purpose clients. Because of job descriptions, I learned how to apply communication channels to respond to target insights. One of the advertising campaigns reflecting what I did at that period is campaign Clinic Clear Special Force that is the campaign using a famous online game to demonstrate shampoo for men!
Working skills used for this job position
- Marketing communication
- Advertising
- Event marketing
- Communication strategy
2002 2004
Position : Creative Staff
Company : TV Thunder
I was one of the team members to create Thai TV programmes called ONO Show and Master key that is the longest-broadcasting-comedy game show in Thailand. What I was assigned were creating scripts, producing TV scoop and also being a key man to deal with special projects like an entertainment concert or special events.
Working skills used for this job position
- TV production
- TV programme concept creation
- TV programme post-production
- Creative idea creation
ประวัติการฝึกอบรม
พฤศจิกายน 2562 ถึง พฤศจิกายน 2562
Data cafe
Data Analytics With Business Simulation Game
กุมภาพันธ์ 2563 ถึง กุมภาพันธ์ 2563
Team digital
Facebook Ads & Marketing
ความสามารถ
ความสามารถทางภาษา
พูด (ดีมาก) อ่าน (ดีมาก) เขียน (ดีมาก)
พูด (ดี) อ่าน (ดี) เขียน (ดี)
ไทย 60 คำ/นาที อังกฤษ 45 คำ/นาที
รถยนต์ ,
รถยนต์ ,
โครงการ / ผลงาน / เกียรติประวัติ / บุคคลอ้างอิง
My LinkedIn : https://www.linkedin.com/in/gumchai-lertphuttiphinyo-322a1997/
My portfolio : https://www.slideshare.net/GumchaiLertphuttiphi/gumchai-lertphuttiphinyo-portfolio