Responsible for marketing strategy , customer analysis , marketing communication for online and offline to increase
sales revenue of Mae Nak Phrakhanong the musical at Mueng Thai Rachadalai Theater.
Manage , analyze , develop and monitor ticket selling of musical play.
Planning online communication on facebook , instagram , line @ , line TV and website banner to customer in every segments
Media plan in offline communication on out of home , BTS , MRT (media buyer and barter) and on ground event for public relation and promotion in BKK area.
Prepare and control a marketing budget and report on performances against target
Ensure all programs under development are in line with budget
Coordinate with partners for sales promotion and approve Thai copy of all sales and promotional materials such as sales brochures , printed ad., web site, banner, poster, TV commercial etc.
ตุลาคม 2560 ถึง กุมภาพันธ์ 2561
SALES AND MARKETING MANAGER
CENTRAL PATTANA PUBLIC CO., LTD. ( CPN )
Central Plaza Bangna branch Theparat road Bangna BKK.
สำหรับสมาชิกเท่านั้น
Responsible for overall marketing at attraction anchor of Central Pattana is Pororo Aquapark Bangkok (The World
First and Only Pororo Waterpark) @ the 6th floor of CentralPlaza Bangna such as marketing strategies, plan , communication , events , promotion , tickets sales and merchandising.
Establish new business partners thru co-promotion campaign and on-site activities with media support for campaign.
Analysis marketing data to prepare for special marketing plan (ad hoc) to maintain revenue and increase traffic.
Initiate and study new Mall Attraction Business such as water park, theme park, Family Entertainment Centre, and others to strengthen business competitive advantages.
Nationwide operation setup and team recruitment for each attraction business.
Oversee with profit and loss and budget planning and control.
Coach, counsel and develop Operations team in the achievement of company standards and personal development plans.
พฤษภาคม 2559 ถึง มีนาคม 2560
GENERAL MANAGER
MOJITO ENTERTAINMENT CO.,LTD.
B Square Prachauthid road Huaykwang Bkk.
สำหรับสมาชิกเท่านั้น
Plan, organize, direct and run optimum day-to-day operations to exceed our customers expectations
Understand sales strategy, business and marketing plan and consistently link the performance of the team to the strategic vision and drive performance and long term growth. Lead the team to create, develop and update any related procedures systems and operational manual.
Coach, counsel and develop Operations team in the achievement of company standards and their personal development.
Establish good relationship with other partners to increase sales performance and new channel.
Set sales target of the responsible areas and drive sales to ensure achieve target.
Budget planning and control. Deliver the annual operating plan and financial objectives; prepare strategic and annual forecasts and budgets, analyze variances, initiate corrective actions, establish and monitor financial controls and minimized cost.
Oversee human resources including recruiting, selecting, assigning, coaching, counseling, and disciplining management staff.
Aug 2013 May 2016 GMM GRAMMY PLC. MARKETING MANAGER
Responsible for marketing strategy and business planning, analysis market and distribution, brand positioning, marketing communication, developing customer relation management , web marketing , activities and events
Manage , analyze , develop and monitor product in music business (GRAMMY BIGs product)
Prepare and control a marketing budget and report on performances against target
Ensure all programs under development are in line with budget
Coordinate with graphic design and supplier in regard of production of all sales & promotional materials including but not limited to sales brochures, printed ad., web site, point of sales items, banner, poster, TV commercial etc.
and approve Thai copy of all sales and promotional materials.
May 2007 Dec 2011 TOTAL ACCESS COMMUNICATION PLC. (dtac) SUPERVISOR in BRAND ACTIVATION TEAM
Responsibilities for marketing and implement all campaign such as activities, road show, concert and press conference.
Develop overall marketing plan and strategy for new and existing customers by creating activity campaigns and events to build brand loyalty, brand awareness and brand visibility
Initiate new ideas, create new way of communication and apply to event activities to draw attention and more impact to customer
Execute and control the fieldwork to ensure that it was run smoothly and meet the customer satisfaction
Utilize the given budget to generate the maximize efficiency outcome
ประวัติการฝึกอบรม
ความสามารถ
ความสามารถทางภาษา
พูด (ดีมาก) อ่าน (ดีมาก) เขียน (ดีมาก)
พูด (ดี) อ่าน (ดี) เขียน (พอใช้)
ไทย 35 คำ/นาที อังกฤษ 30 คำ/นาที
รถยนต์ ,
ถ่ายภาพ ถ่ายวีดีโอ พิธีกร
โครงการ / ผลงาน / เกียรติประวัติ / บุคคลอ้างอิง
More than 18 years experienced
in overall marketing and execution
Excellent familiarity with Marketing in Entertainment industry and Telecom business
Well organized, detail-oriented, conscientious self-starter, able to strategize and prioritize effectively to accomplish multiple tasks and stay calm under pressure
Effective leadership skills in enlisting the support of all team members in aligning with project and organizational goals.
Creative, resourceful and flexible, able to adapt to changing priorities , good communication and maintain a positive attitude and strong work ethic