ตำแหน่ง Marketing Manager - Strategic Marketing

บริษัท COL Public Company (OfficeMate)

ที่อยู่บริษัท Sathorn Road , Bangkok

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
• Track and measure marketing outcomes including marketing activities, response, leads, sales, retention and ROI
• Research market to identify new opportunities
• Design, implement and facilitate annual marketing plan for the company
• Set digital marketing strategies using all necessary tools (e.g. website, email, social media and IVR)
• Develop of a comprehensive, short run and long run marketing plan, including digital marketing strategy.
• Set up strategy, coordination and execution of key marketing materials (catalog, leaflet, sales kit)
• Guidance on an approach for market segmentation and competitive intelligence with execution practice.
• Analyze data to determine the best way to promote a client’s product or service, retention and loyalty program, uplift tier average spending, and win back churn rate.
• Devise campaigns that engage, inform and motivate target customers.

ตำแหน่ง Department Head of Marketing : Index Brand

บริษัท Index Living Mall Public Company

ที่อยู่บริษัท Phraram2 , Bangkok

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
Manage on group of home furniture, kitchen, built-in bathroom, home entertainment.
• Develop and implement all advertising and communication campaigns including managing in-store media
• Analyze sales and the effectiveness of used media and create monthly reports.
• Plan and control efficient use of the marketing and communication budget.
• Implement marketing plans to support new products launch and existing products.
• Work with merchandise team to ensure excellent execution and direct output of brand strategies and superior to competitor activity.
• Work with new-product team for product development to achieve the highest degree of customer satisfaction.

ตำแหน่ง Product Manager - Oral Care

บริษัท Lion Corporation (Thailand)

ที่อยู่บริษัท Phraram 3, Bangkok

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
• Responsible for planning of new products development with R&D
• Creating, planning, and arranging both above-the-line and below-the-line marketing strategies to promote brand awareness.
• Planning the communication with the Agency
• Coordinating the implementation of below-the-line marketing campaigns
• Provide marketing plan, marketing strategic for yearly planning
• Monitoring competitor’s marketing strategies in order to develop on-going marketing campaigns and promotions
• Plan and control the marketing, media budget and follow up the progress of the assigned work category.
• Develop competitive marketing promotion and retail campaign to ensure the most effectiveness of variable marketing budget spending
• Follow up and analyses sales target and team expenses.
• Responsible for creating support tools such as POPs, premiums, sales kit, shelf decoration
• Control and execute the initiative and marketing strategies pricing and distribution channel.
• Liaisons between partners and internal function on any business requirement to support the marketing implementation plan and distribution channel.
• Analyze and monitoring the market, including the competitors and customers

ประสบการณ์ทำงานอื่นๆ
Advanced Info Service PCL (AIS)
Senior Marketing Officer
April 2007 - March 2012