Developed, executed and implementation all aspects of the digital marketing and ECommerce business,
both online store and marketplaces.
Planned and managed online campaigns included Google Ads, Social Media campaigns, SEO/SEM and all activities to drive sales target, built web traffic and increased brand visibilities.
Managed, built and controlled social media presence including content strategies.
Tracked and analyzed results using Google Analytic and optimized campaigns.
Managed and implemented website to ensure everything comply to company identity.
Planned and developed online promotion plan to boost sales in marketplace platforms e.g. Lazada, JD Central, Shopee etc.
Collaborated across multiple departments: Web development, Marketing, Graphic, IT, Inventory, Merchandising and the relevant departments to ensure digital campaigns s ready to go live and all
promotion campaigns run successfully.
Managed agency and third parties to align plan.
Managed online budget.