ตำแหน่ง Live Shows Marketing Manager

บริษัท GMM Grammy Public Company Limited

ที่อยู่บริษัท Bangkok, Thailand

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
- Initiate and responsible and be center of proposal package including sponsorship package for Live Show
- Monitor and analyze market trends and study competitor’s artist.
- Identifying opportunity gaps through valid data from both internal and external sales data to grow business.
- Develop marketing plan. Promote each year to achieve sales target.
- Planning for sales promotions and driving the sales growth
- Developing long term relationship with key customers to maintain the business relationship via regular meeting i.e. quarterly business plan review.
- Presentation of monthly results in standard sales and campaign
- Develop strategies to communicate with target customers
- Initiate and working with related parties to create and execute marketing campaign for Live Show
- Be a center to deal with Artist both commercial and non commercial way
- Developing live show and annual marketing strategic business plans to drive revenue and increase market share.
- Summarize the problem that need to be solved to improve and improve efficiency
- Develop and responsible for Artist queue booking website project
- Prepare and monitor the marketing budget on an annual basis and allocate funds wisely
- Develop and propose budget plans required for sale promotions under own authority
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals

ตำแหน่ง Marketing Manager Event and Commercialized

บริษัท The Mall Shopping Complex Company Limited

ที่อยู่บริษัท Bangkok, Thailand

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
- Planning, Implementation and follow up for all marketing material, activities and events
- Collaboration with creative to complete in design and layout for event
- Setting communicating and maintaining timelines and priorities on every project
- Managing operational to ensure specific projects are delivered efficiently

ตำแหน่ง Associate Director: Brand Activation (Sport Division)

บริษัท Plan B Eleven Company Limited

ที่อยู่บริษัท Bangkok, Thailand

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
- Implement and manage Sticker LINE “Changsuek” project and Official Instagram of Thailand National Football team
- Work as liaison between Thailand Football Association and Sponsors
- Manage sponsorships during Press Conference for Thailand National Football team
- Organize football tournaments or events under Commercial right of Thailand National Team and Thailand League
- Work with creative on contents of Official Fanpage of Football Association of Thailand

ประสบการณ์ทำงานอื่นๆ
Diageo Moet Hennessy (Thailand) Ltd.
Senior Brand Activation Manager
August 2008 May 2016
Bangkok, Thailand

- Planning, implements and execute Johnnie Walker activation program in Modern On Trade channel nationwide.
- Analyze and forecast competitor's trade marketing campaigns to ensure the competitiveness of own trade marketing campaigns
- Launched new product Smirnoff Midnight 100 and created programs for sale team
- To provide On Trade commercial team volume building program to trade up and load up consumptionin all channel.
- To execute Johnnie Walker, Smirnoff, Benmore and Smirnoff brand awareness and trail program.
- To execute special and festive events. (Water Zonic, 808, Songkran Festival and S2O)
- To support and execution excellent program to commercial team in Modern On Trade channel.
- Manage product promotion execution to be in line with marketing plans
- Ensured that the sale volume and develop business opportunity are meet the company’s sale strategy
- Developed business opportunity and set appropriate promotion for each target group for selected outlets
- Provide feedback of marketing campaigns and promotion activities to head of own channel and to positions related to Sales and Marketing in PGs
- Provide and Develop POSM to sales according to POSM plan and sales tactical plan, Co develop the POP and POS marketing plans with PGs
- Implements and executes both Johnnie Walker, Benmore and Smirnoff on trade activation events nationwide
- Ensures optimum brand exposure across all pre and post PR activities, media and on/off trade visibilities
- Delivers exceptional brand experience at the all event set up by company
- Integrates new concept of products across all purchased media and outlets
- Ensures volume building program has been implemented during pre activation in selected outlets.
- Executes and ensures that every marketing activity full compliance with Diageo Marketing Code
- Manages and controls budget in accordance to company marketing strategy
- Embeds Diageo way of Brand Building thinking and discipline into every working related tasks
- Coordinates, keeps good relationship and provides good quality of service to all selected outlets
- Supervises team members in order to meet the target planning and company’s objectives

Riche Monde (Bangkok) Ltd. (Diageo Moet Hennessy (Thailand) Ltd.)
Assistant Business Development Manager
August 2006 July 2008
Bangkok, Thailand

- Expanded partnership contract, developed and upgraded trade zones and outlets for company’s product
- Improved and modified brand image and concept in outlets
- Coordinated and kept strong relationship with outlet’s shareholder
- Developed business opportunity and set appropriate promotion for each target group for selected outlets
- Ensured that the sale volume and develop business opportunity are meet the company’s sale strategy